/v1/brands/{brand_id}/competitors/{competitor_id} Update a competitor
Curate a competitor entity: rename it, reclassify its category, or set its website. Only the fields you send change. A category change also updates how past reports count it.
Path parameters
Competitor id (UUID).
Brand UUID.
Header parameters
Request body
application/json required- categoryenum (nullable)nullable
Reclassify the entity. One of
direct_competitor,indirect_competitor,ai_platform,publisher,other. A category change also updates how past reports count it. To mark an entity as your own brand, use the report's category tool, not this endpoint. - namestring (nullable)nullable
New canonical display name.
- websitestring (nullable)nullable
Website URL for the entity. Send an empty string to clear it.
Responses
Owning brand id (UUID).
ISO-8601 timestamp when the entity was first registered.
Stable competitor identifier (UUID).
Canonical display name of the entity.
ISO-8601 timestamp when the entity was last updated.
- aliasesarray of string
Alternative names that resolve to this entity.
- categoryenum (nullable)nullable
Entity classification. One of
direct_competitor,indirect_competitor,ai_platform,publisher,other, ormy_brand. - domainstring (nullable)nullable
Bare domain (e.g.
acmerival.com). - first_seen_atstring (nullable)nullable
ISO-8601 timestamp of the first report this entity appeared in.
- last_seen_atstring (nullable)nullable
ISO-8601 timestamp of the most recent report this entity appeared in.
- mention_countinteger
Total mentions across the brand's reports.
- objectstring
Always
competitor. - reasonstring (nullable)nullable
Short explanation of why this entity is classified as a competitor.
- report_countinteger
Number of reports this entity appeared in.
- websitestring (nullable)nullable
Normalised website URL.
Example response
{
"aliases": [
"Acme Rival Inc",
"AcmeRival"
],
"brand_id": "3f9c7e8a-1b6a-4d8e-92cf-7d9c8b1e2a04",
"category": "direct_competitor",
"created_at": "2026-01-05T09:00:00.000Z",
"domain": "acmerival.com",
"first_seen_at": "2026-01-05T09:00:00.000Z",
"id": "018e7c2e-33ab-7df1-b1cd-2ac3a8f9112d",
"last_seen_at": "2026-04-18T09:00:00.000Z",
"mention_count": 42,
"name": "Acme Rival",
"object": "competitor",
"reason": "Sells the same AI visibility analytics to the same buyers.",
"report_count": 7,
"updated_at": "2026-04-18T09:00:00.000Z",
"website": "https://acmerival.com"
}Show fields
Stable machine-readable error code from the catalog.
Human-readable description suitable for logging.
- detailsobject
Optional, code-specific context (e.g.
errorsarray forvalidation_error,retry_afterforservice_unavailable). Shape depends onerror.code; treat as opaque otherwise.Show fields
Empty object (no properties).
- request_idstring
Server-generated correlation id for the request. Mirrors the
X-Correlation-IDresponse header. Include this when contacting support.
Example response
{
"error": {
"code": "validation_error",
"message": "Request validation failed"
},
"request_id": "9f6c4e8a-1d3b-4c8b-9f1e-7a3b1c2d3e4f"
}Show fields
Stable machine-readable error code from the catalog.
Human-readable description suitable for logging.
- detailsobject
Optional, code-specific context (e.g.
errorsarray forvalidation_error,retry_afterforservice_unavailable). Shape depends onerror.code; treat as opaque otherwise.Show fields
Empty object (no properties).
- request_idstring
Server-generated correlation id for the request. Mirrors the
X-Correlation-IDresponse header. Include this when contacting support.
Example response
{
"error": {
"code": "unauthorized",
"message": "Missing or invalid credentials"
},
"request_id": "9f6c4e8a-1d3b-4c8b-9f1e-7a3b1c2d3e4f"
}Show fields
Stable machine-readable error code from the catalog.
Human-readable description suitable for logging.
- detailsobject
Optional, code-specific context (e.g.
errorsarray forvalidation_error,retry_afterforservice_unavailable). Shape depends onerror.code; treat as opaque otherwise.Show fields
Empty object (no properties).
- request_idstring
Server-generated correlation id for the request. Mirrors the
X-Correlation-IDresponse header. Include this when contacting support.
Example response
{
"error": {
"code": "forbidden",
"message": "You do not have permission to access this resource"
},
"request_id": "9f6c4e8a-1d3b-4c8b-9f1e-7a3b1c2d3e4f"
}Show fields
Stable machine-readable error code from the catalog.
Human-readable description suitable for logging.
- detailsobject
Optional, code-specific context (e.g.
errorsarray forvalidation_error,retry_afterforservice_unavailable). Shape depends onerror.code; treat as opaque otherwise.Show fields
Empty object (no properties).
- request_idstring
Server-generated correlation id for the request. Mirrors the
X-Correlation-IDresponse header. Include this when contacting support.
Example response
{
"error": {
"code": "not_found",
"message": "Resource not found"
},
"request_id": "9f6c4e8a-1d3b-4c8b-9f1e-7a3b1c2d3e4f"
}Show fields
Stable machine-readable error code from the catalog.
Human-readable description suitable for logging.
- detailsobject
Optional, code-specific context (e.g.
errorsarray forvalidation_error,retry_afterforservice_unavailable). Shape depends onerror.code; treat as opaque otherwise.Show fields
Empty object (no properties).
- request_idstring
Server-generated correlation id for the request. Mirrors the
X-Correlation-IDresponse header. Include this when contacting support.
Example response
{
"error": {
"code": "conflict",
"message": "Resource conflict"
},
"request_id": "9f6c4e8a-1d3b-4c8b-9f1e-7a3b1c2d3e4f"
}Show fields
Stable machine-readable error code from the catalog.
Human-readable description suitable for logging.
- detailsobject
Optional, code-specific context (e.g.
errorsarray forvalidation_error,retry_afterforservice_unavailable). Shape depends onerror.code; treat as opaque otherwise.Show fields
Empty object (no properties).
- request_idstring
Server-generated correlation id for the request. Mirrors the
X-Correlation-IDresponse header. Include this when contacting support.
Example response
{
"error": {
"code": "body_validation_error",
"message": "Request body did not match the expected schema"
},
"request_id": "9f6c4e8a-1d3b-4c8b-9f1e-7a3b1c2d3e4f"
}Show fields
Stable machine-readable error code from the catalog.
Human-readable description suitable for logging.
- detailsobject
Optional, code-specific context (e.g.
errorsarray forvalidation_error,retry_afterforservice_unavailable). Shape depends onerror.code; treat as opaque otherwise.Show fields
Empty object (no properties).
- request_idstring
Server-generated correlation id for the request. Mirrors the
X-Correlation-IDresponse header. Include this when contacting support.
Example response
{
"error": {
"code": "rate_limit_exceeded",
"message": "Per-minute rate limit exceeded"
},
"request_id": "9f6c4e8a-1d3b-4c8b-9f1e-7a3b1c2d3e4f"
}Show fields
Stable machine-readable error code from the catalog.
Human-readable description suitable for logging.
- detailsobject
Optional, code-specific context (e.g.
errorsarray forvalidation_error,retry_afterforservice_unavailable). Shape depends onerror.code; treat as opaque otherwise.Show fields
Empty object (no properties).
- request_idstring
Server-generated correlation id for the request. Mirrors the
X-Correlation-IDresponse header. Include this when contacting support.
Example response
{
"error": {
"code": "internal_error",
"message": "An unexpected error occurred"
},
"request_id": "9f6c4e8a-1d3b-4c8b-9f1e-7a3b1c2d3e4f"
}Show fields
Stable machine-readable error code from the catalog.
Human-readable description suitable for logging.
- detailsobject
Optional, code-specific context (e.g.
errorsarray forvalidation_error,retry_afterforservice_unavailable). Shape depends onerror.code; treat as opaque otherwise.Show fields
Empty object (no properties).
- request_idstring
Server-generated correlation id for the request. Mirrors the
X-Correlation-IDresponse header. Include this when contacting support.
Example response
{
"error": {
"code": "service_unavailable",
"message": "Service temporarily unavailable, please retry"
},
"request_id": "9f6c4e8a-1d3b-4c8b-9f1e-7a3b1c2d3e4f"
}