How we measure AI visibility
No panels, no synthetic estimates, no black box: we ask the AI platforms your buyers use, read the answers, and score what they actually said.
Your questions, asked for real
Every prompt in your set runs against each AI platform at the moment of your report, in your market's language and location. Nothing is cached or simulated: each result is a fresh answer captured in that run.
Every answer read and scored
Each answer is read to find which brands it names and which sources it cites. Your brand counts as present when an answer names you or one of your configured aliases. Alias matching is editable, so rebrands and spelling variants never cost you a mention.
One score you can compare over time
Your visibility score is the share of answers that named you: ask 9 questions on 3 platforms and you are scored across 27 answers. It is not a rank out of 100 brands. An AI answer names only a handful, so every slot a competitor takes is one you did not get.
The platforms we query
- ChatGPT Included on every plan
- Perplexity Included on every plan
- Google AI Mode (AI Overviews) Included on every plan
- Claude Included on every plan
- Gemini Add-on engine
- Grok Add-on engine
Search-enabled modes of ChatGPT and Claude are available as additional engines. The four included platforms all answer the same prompt in the same pass.
What one run can and can't tell you
AI answers are not deterministic: ask the same question twice and the set of brands named can shift. A single report is an honest snapshot, not a verdict, which is exactly why the product is built around tracking the same question set on a schedule. The signal that matters is the trend: whether you're named more often this month than last, and which specific questions you won or lost. Our weekly digest reports precisely that movement.
- Every number traces back to answers you can open and read, never a black-box score.
- Each result is a real answer captured in your run, not an estimate or a model of one.
- Your score is computed only over the questions you chose to track, never an inflated denominator.
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See your own numbers
Your first full AI visibility report is free, and no credit card is required.