Free tool

GEO ROI Calculator

Ballpark how AI-attributed traffic might tie to revenue using conservative industry defaults (or your analytics overrides). Simplified model, not a forecast.

Your inputs

25%

Your judgment of how much of the AI-driven slice you already monetize (mentions, clicks, branded discovery), not a platform metric.

Advanced: override defaults

From analytics (GA4 channel/referral), if you track it. Leave blank for a conservative default by industry.

% of AI-attributed visits that convert at your average customer value (define “customer” consistently).

Enter your numbers and click Calculate ROI for a directional view: modeled AI-attributed visits, a revenue ceiling in this scenario, and the gap vs. your capture slider. Expand Advanced if you have real referral or conversion data.

Illustrative model only, not financial or legal advice. Defaults are rough, conservative starting points, not verified benchmarks for your company. Actual AI referral share, attribution, and conversion depend on your data stack and market.

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